Executing Strategy
Integrating Supply and Demand
Joining the supply and demand sides of an enterprise presents an opportunity for efficiency and value creation.
Research Highlight
Latest
The Analytics Talent Dividend
An authors’ briefing and Q&A on the findings from the MIT SMR/SAS 2015 global study on data and analytics.
Executing Strategy
When Consensus Hurts the Company
Research offers insights into when trying to reach consensus is the right course, and when it isn’t.
Analytics & Business Intelligence
Sustaining an Analytics Advantage
Companies that are experienced in using analytics successfully offer five lessons for corporate leaders.
Business Models
Revamping Your Business Through Digital Transformation
By using mobile devices, social media, analytics and the cloud, savvy companies are transforming the way they do business.
Marketing Strategy
The Other Talent War: Competing Through Alumni
It’s smart to be on good terms with former employees. Recent research highlights the upside to following competitors’ former employees, too.
Climate Change
How Collaboration Advances Your Sustainability Efforts
An authors’ briefing and Q&A on the findings from MIT Sloan Management Review’s Winter 2015 global sustainability study.
Talent Management
Why Sleep Is a Strategic Resource
Simple as it sounds, regular sleep is the best antidote for a fatigued or stressed-out workforce.
Business Models
Adapting to the Sharing Economy
New strategies are helping companies embrace “collaborative consumption” and the “sharing economy.”
Climate Change
Why It Pays to Become a Rule Maker
Businesses have the potential to be rule makers as well as players in establishing environmental regulations.
Digital Marketing
Customizing Social Media Marketing
There is no one-size-fits-all strategy for social media marketing. Instead, companies need to tailor campaigns to fit their products.
Global Strategy
The Perils of Attention From Headquarters
Visits from corporate headquarters to operations in markets such as China are often seen as unproductive.
Digital Marketing
How Effective Is Location-Targeted Mobile Advertising?
New research shows that mobile advertising targeted to consumers based on their locations can be effective.
Analytics & Business Intelligence
Getting Value From Your Data Scientists
To create real business value, top management must learn how to manage data scientists effectively.
Marketing Strategy
The Upside to Large Competitors
New research suggests that a smaller company can benefit by making consumers aware that it competes against bigger corporations.
Global Strategy
Do-It-Yourself Leadership Training in China
In China, demand for skilled business managers exceeds supply. Can leadership self-development programs address that gap?
Financial Management & Risk
Creating More Resilient Supply Chains
By planning for disruption from natural disasters, Cisco Systems improved its supply chain resilience.
Digital Marketing
Rejuvenating a Brand Through Social Media
Nestlé UK had customers vote for a new candy bar flavor — and increased customer engagement.
Analytics & Business Intelligence
What Businesses Can Learn From Sports Analytics
Research into how the sports world uses data offers five lessons that almost any business could adopt.
Digital Marketing
Finding the Value in Social Business
A survey by MIT SMR and Deloitte shows companies starting to derive real value from social business.